American Airlines Officially Launches Reimagined AAdvantage Loyalty Program, the Gateway to a World-Class Customer Experience
Airline introduces complimentary seat upgrades for all AAdvantage status members
- Starting March 1, AAdvantage® members will say goodbye to complicated elite qualifications as they welcome the simplicity of tracking one metric: Loyalty Points.
- The program gives members more ways to get status as they earn miles and Loyalty Points by flying, dining, shopping and using an AAdvantage credit card.
- AAdvantage status elevates the travel experience with free checked bags, priority check-in, priority security and priority boarding on American and oneworld® Alliance partners.
- AAdvantage Gold® and AAdvantage Platinum® members will also receive access to complimentary upgrades on all American flights within North America starting March 2, with complimentary travel companion upgrades coming later this year.
American Airlines leads the way in customer loyalty with the official launch of the reimagined AAdvantage® program, designed to reward members with enhanced benefits, more ways to earn status and the easiest way to unlock a world-class customer experience.
At the center of this innovative approach is Loyalty Points, the only metric that, starting March 1, AAdvantage members need to track to earn status. This single-point system, in which one qualifying AAdvantage mile earned equals one Loyalty Point, positions the AAdvantage program as the largest airline loyalty program that will not require members to track miles, dollars and/or flight segments to earn status.
“The past few years have taught us that loyalty is not one-size-fits all — it comes in different forms,” said Alison Taylor, American’s Chief Customer Officer. “We recognize the path to earning status is different for each individual, which is why we’re giving members more ways to earn Loyalty Points — whether by flying, shopping or using an AAdvantage credit card. We want to make it easier for our customers to achieve status wherever they may be in their travel journey.”
The simplicity of Loyalty Points
In March, AAdvantage members will have access to an updated online AAdvantage Status Estimator to help project their status qualification from flying and shopping. For every qualifying AAdvantage mile earned, members receive one Loyalty Point. Members have been accruing Loyalty Points since Jan. 1. Also, in March, members will see their progress toward status with Loyalty Points within their AAdvantage account on aa.com and the American Airlines app.
