Radnor Hills - Tetra Prisma Innovation

Company Radnor Hills Mineral Water Company
Date 21.07.2017

Radnor Hills new pack formats are designed to address the healthy snacking trends for adults and children. All of their new options are completely preservative free and contain no added sugar.

Consumers from all life stages are moving towards smaller pack formats. Ease of use plays a key role to help sway preference amongst consumers. Radnor Hill’s new tetra prisma range offer juicy water and pure fruit juice options in 125ml, 200ml and 250ml cartons. Research shows that consumers prefer the prismatic shape to the standard tetra block as it is easier to hold, easy to carry and has more appeal overall.

The new packaging has a unique ergonomic shape which follows the curved palms of your hands and creates a secure and comfortable grip, while you hold the package. This creates less spillage and easy an opening function.

Radnor Hills have made good use of the octagonal shape to reflect their branding and the metallic finish helps lift it off the shelves. Their UK’s leading school compliant drinks brands Radnor Fruits and Fruella are now available in these formats offering consumers something a little different.

All of these formats are suitable for retail, on-board travel catering, schools, hospitals, garden centres and farm shops and vending.


Radnor Hills Mineral Water Company
United Kingdom
  • 01547 530220
  • 07773 304588